Brands are expected to innovate. Brands invest all of their effort into creating products that delight their customers. The labels and packaging are key to attracting customers. A Hologram Sticker is one such popular label. Hologram stickers act as visual authentication marks.

 

Hologram labels are used to prove the authenticity of a product. Customers can get confused when there are many copies of the same authentic brand on the market and end up buying counterfeit products. These labels can be used to distinguish between genuine and fake products. These stickers are for security purposes.

 

A holographic sticker can make your product stand out and create trust between your brand and your customers.

 

These are some tips to help you choose the right hologram products that suits your brand.

 

Your budget

 

The first thing you should do before choosing a hologram sticker to represent your brand is to decide on a budget. You can get a variety of stickers from different hologram manufacturers in India. You should choose the right one based on your product’s value and requirements.

 

Size and shape

 

There are many sizes and shapes available for 3D hologram stickers. Manufacturers can design many sizes and shapes, from square to circular. The right size and shape should match the product information label as well as the size of the product container.

 

Material and adhesive

 

The stickers are made from thin plastic sheets. However, you have the option to choose between PET or PVC as the base material. Adhesives are used depending on the material. Self-adhesive stickers are the most common.

 

Design

 

You can customize holographic stickers with different colours and prints. Customers are drawn to certain colours and can communicate their preferences to the designer. A holographic sticker can help you market your product.

 

Quality

 

You need to be careful about the quality of stickers. Low-quality stickers can cause the colour to fade quickly. Also, cheap material will not last for long. Use the highest quality stickers to mark your product on the market. Ask the Hologram India manufacturer for samples to test.

 

Holographic stickers are suitable for use in products of the beauty industry, cosmetic industry and even eatables. These holographic labels can also be used on automobile-related product containers too.

 

Are you looking to customize the best Hologram stickers for your company? Holostik offers the best services as the leading hologram manufacturer. Holostik is a firm believer in quality and customises high-quality stickers to fit their clients’ needs.

 

If you are eager to know more about our digital supply chain, security printing, integrated labelling, and holographic packaging, call us at 9905-124-124 or send us a mail at marcom@holostik.com

Numerous replication techniques pose a serious concern to the medical and pharmaceutical industry.

 

World Health Organization (WHO) estimates annual global sales of counterfeit medicines to be more than $32 billion. Counterfeit packaging and drugs are putting peoples’ lives at risk. It also creates another problem of product diversion outside authorized distribution channels.

 

To address this problem, pharmaceutical companies are putting their efforts into the authentication process to secure pharma products. As an effective measure of protection, optically variable/diffractive hologram stickers have become the proven way to safeguard pharma products from counterfeiting.   

Holograms for secure and authentic pharma products

Many top drug companies worldwide use holograms for their medicines in multiple forms such as labels, hot-stamping foils, seals, blister-pack foils, 3D stickers, and so on. Continuous evolution, invention, and innovation in holographic techniques have contributed to the development of complex devices which are easily recognized for their uniqueness and make it difficult for counterfeiters to copy the original products.

 

“Ordinary holographic films neither prevent duplication nor create a unique identity of your products leading to slumping in revenue and number of customers.”

 

Modern holograms are integrated with high security features to provide authentic technical solutions against counterfeiting. Covert features in hologram stickers such as micro-text, specialtyand UV-sensitive inks, and scrambled images make the products secure and protected from fraudulent activities.

 

Track and trace feature

Serialization is another technique that enhances the traceability of the products. Track and trace system links with field-tracking, manages database and decodes the product’s unique identity.It is contributing a lot to the smooth logistical operations of the pharma companies. Unique numbers with the hologram label or sticker separate the genuine products from the fake ones.

Different types of modern hologram stickers with more secure practices

-3D Hologram Stickers with Advanced Optical Features

Holostik’s nano origination system allows incorporation of security features as small as 40 nano meters. Other optical features include 3D visualization, dead colour, motion, colour sparkle, kinetic effect, covert laser readable images among others. A combination of these features ensure utmost reliability.

 

-Hologram Stickers with Printed Machine-Readable Codes with Readable Data

In this feature serialization can be done on any OVD along with 1D and 2D barcode. The digital codes assign unique identity to every product which can be read through proprietary and generic application. The feature is compatible with GTIN numbers. Variants include inkjet numbering, laser numbering, UV invisible numbering, thermal black numbering, and many others. 

 

-Hologram stickers with scratch

Scratch holograms hide information which the end user can see only after scratching off the holographic image. These holograms can be used for applications such as recharge vouchers and cards. We have the capability to provide applied, partial, holographic, and grey scratch.

 

-Demetallized hologram stickers

Demetallization if the removal of metallization from some parts or whole areas to form security patterns or design enhancements in hologram stickers. Demetallized area enables the user to see the background image, colour, or text when the OVD gets finally pasted.

 

Holostik offers a comprehensive range of hologram stickers in multiple colours, shapes, and sizes. Built with the latest technologies, 3D hologram stickers by Holostik are considered the next-level security and anti-counterfeiting solutions for pharma products.

 

You can go for a reputed pharma packaging company like Holostik, and get all the labeling, packaging, and supply chain visibility solutions required to market your pharmaceutical products. If you are eager to know more about our integrated pharma packaging solutions, call us at 9905-124-124 or send us a mail at marcom@holostik.com

In the last decade, hot stamping foils as an aesthetic and secure feature have caught the attention of packaging innovators & big brands across the world. Attention-grabbing products usually come packaged in highly aesthetic packaging. They instantly turn on heads to lure customers. Brands are utilizing different printing and packaging technologies to make their products stand out from the rest.

 

An important application of holographic technology- holographic stamping foils are useful for securing and enhancing the visual appeal of products. With attractive optical features and patterns, these foils make products look exclusive and unique on the market shelf.

 

The application of hot stamping utilizes heat & pressure to apply metallic foil or holograms on substrates such as papers, boards, and plastic. In the market, holographic hot stamping foils have great demand since it escalates the entire look of the packaging which is very important for brands.

 

“Highly aesthetic holographic hot stamping foils increase the visual appeal of your products boosting sales & brand value”

What is the Structure

Holographic hot stamping foil is composed of different layers, this includes a polyester carrier, release liner, lacquer, and holographic layer. The application of heat and pressure makes the foil attach to the substrate with the melting of the release layer.

Uses of stamping foils across industries

The holographic hot stamping foils are used in various areas and have a lot of purpose and usage.

  • The holographic hot stamping foils are used for stamping on various certificates. This can be easily transferred on paper and certificate for registration purposes.
  • Holographic hot stamping foils are used for ID cards. It is a high-security factor for identity card printing.
  • The holographic hot stamping foils are very essential when it comes to brand awareness and recognition. It can be used for branding which is easily found on cartons, tickets, and labels.

“Holostik offers high-quality holographic stamping foils to secure products and create brand awareness.” 

Different variants provided by Holostik

-Running pattern

-Registered pattern

-Registered pattern with dual side-scan marks

-Registered pattern with scan marks

 

If you are eager to know more about our security printing capabilities, anti-counterfeit products, or digital solutions, call us at 9905-124-124 or send us a mail at marcom@holostik.com

Security holograms as a unique security packaging concept have become overly popular in the last couple of years. And the best thing is that they exactly deliver what they promise. But before discussing how they help the FMCG industry against fraudulent activities & supply chain disruptions, let’s understand what these anti-duplication devices are all about.

 

Most companies don’t have much idea about security OVDs or holograms, and this, in turn, becomes detrimental to their business. In fact, they are not exposed to a hologram’s capability to deter counterfeiters/forgers and help their business grow.

 

Globally, FMCG items are at a high risk of counterfeiting. Hence, the related companies must start incorporating security holograms in their packaging. 

 

In India, FMCG sector loses 30% of its business due to fake products- Source : FICCI CASCADE

What Does Counterfeit Of FMCG Products mean?

The term FMCG refers to Fast Moving Consumer Goods, ranging from soap to oil.  The wide demand and scope of these products have made them highly prone to counterfeiting, tampering, adulteration, and diversion.

 

Counterfeiters use the latest technology to copy genuine products and infiltrate supply chains with cheap imitations. The problem of counterfeit FMCG products is not new. With every passing day, more fake items are coming into the market, making it tough to distinguish between genuine and fake items.

 

However, with anti-counterfeit technology by your side, you don’t have to worry about such fake imitations. You can deploy custom security holograms or stickers to ensure the genuineness of your products across the supply chain. With these brand protection devices, forgers have a hard time copying your products and their packaging.

 

Security holograms tend to work as a shield against counterfeiting and ensure that your product is not counterfeited under any circumstances.

How Does a Security Hologram or Hologram Sticker Serve As Protection Device Against Counterfeiting in FMCG Industry?

You might be wondering – how do hologram stickers work? What makes them work as a shield against counterfeiting? The rigorous production process of a security hologram is such that it cannot be replicated at all. Right from master origination, to embossing and printing – the embellishment of advanced optical features makes them foolproof against duplication.

 

The primary aim of security holograms or hologram stickers from Holostik is to deter counterfeiters. Hence if you are someone who has become tired of product replication, this is your ultimate resort. It has become a pertinent problem, and the use of hologram stickers will make your products completely safe from any form of illegal handling.

 

Our solutions help improve inventory tracking in your complex FMCG supply chain network We also help you run loyalty schemes, manage warranties, & maintain customer data with ease.

 

Hologram stickers also help to create a genuine identity for your products. Hence, they ensure that only the right products are used by consumers- which pass testing guidelines and are considered safe for consumption.

Why Trust Holostik for Security Holograms?

Being one of the best hologram manufacturers in India, our ultimate goal is to ensure that our clients in the FMCG industry do not face the perils of fake products and fight them in a smart way. Why us? Here are some reasons to partner with us for securing your products and brand image.

Use of 4th gen nano-optical holograms for superior visual appeal & increased security.

 

Over 30 security features (visible & invisible) guarantee your products’ safety in the supply.

 

-24×7 surveillance ensures the security of your assets, logos, and trademarks.

 

-End-to-end in-house physical & digital capabilities fulfill diverse requirements.

 

-Holographic & digital layers increase supply chain visibility to minimize product recall.

 

To get the best custom holograms for your products, call our anti-counterfeit experts at +91-9905124124 or mail at marcom@holostik.com

Shrink sleeves offer 360-degree branding for your products. That’s amazing from the viewpoint of an average customer who has a limited attention span. Mostly a few seconds. Also, a shrink sleeve can accommodate more information compared to a conventional label. This gives you enough freedom to experiment with colours, text, typography, security features, and even images.

 

But what if you aren’t able to find the right shrink sleeve manufacturer/supplier? Talking with your industry peers might help to an extent as few like to share the secrets of the trade. Therefore, in this blog, we will help you with the points to find the right shrink sleeve supplier/manufacturer for your products. 

 

Let’s find out…

1. Raw Material Quality

Check if your supplier is providing shrink sleeves made with premium quality PET or PVC. We will suggest you do sampling to assess the durability of the shrink sleeve. Often a poor-quality shrink sleeve shows wrinkles and bubbles after application. Chances are such sleeves also wear down in the transit.

 

Imagine your product reaching a distributor or retailer or consumer with a torn/damaged shrink sleeve. Unfortunately, such products are returned back with losses for the manufacturer.

 

“Holostik has state of the art production facilities equipped with European machines. Our DSIR certified labs promise innovation and quality in all the products”

2. Security Features

Your bottled products without security features are like sitting ducks for counterfeiters. Why? Perhaps they are aware of your gaps and want to utilize them to make easy money. Always look for security features in the shrink sleeve. It can be holography, tamper evidence, or even digital technology entirely depending on your supply chain and product specifications.

 

We suggest you use a combination of security features to reduce the chances of counterfeiting and tampering. Even the smartest criminals won’t dare to touch your packaging with well-crafted and integrated security elements.

3. Visually Appealing Features

Your product must look stunning to the customers. Isn’t it? Our eyes always look for visually appealing or aesthetic features in packaging. Perhaps, our brains are wired like that. Check if your supplier can provide a variety of optical, ink-based, or graphic features in the shrink sleeve.

 

The right interplay of different graphic elements will accentuate your brand image. People look for exclusivity so serve them what they need.

4. Integration with digital features

The power to monitor and manage your supply chain at the touch of a button is simply amazing. Check if your supplier has the capability to provide multiple supply chain functions. This can include product authentication, tracking, or even reward management.

 

“A barcode-printed shrink sleeve can help you allocate right warehouse location for inventory, assess real-time data insights, and prevent product diversions and recalls”

5. Capability to fulfill huge orders/requirements

Sometimes, shrink sleeve suppliers often fail to provide the required quantity on time. This can prevent the delivery of products on time in the market. Check if your supplier is equipped with the right infrastructure to provide the required quantity of shrink sleeves.

 

We are one of the reputed players to provide holographic shrink sleeves to multiple industries. As a trusted shrink sleeve supplier, we have all the above-mentioned qualities.

 

Some variants of shrink sleeves provided by us:

-Bottleneck holographic shrink sleeve

-Body holographic shrink sleeve labels

-Full body printed heat shrink sleeve labels

 

If you are interested in knowing more about holographic shrink sleeves call us at 9905-124-124 or mail us at marcom@holostik.com. Visit us at www.holostik.com

Product counterfeiting is one of the most common issues among most brands. Counterfeiters can easily attack the products equipped with outdated anti-duplication technology, which is where the role of security hologram stickers comes into the frame.

 

If you want to secure your brand image, grow your market share, and increase trust among the end-user then investing in advanced security hologram solutions is a must for you. Moreover, this anti-counterfeit packaging not only takes your product security to a whole new level but also increases your revenue manifold.

 

Let us dig deeper and learn more about hologram security stickers and how these safeguard your products.

 

How Do Security Holograms Safeguard Your Product from Counterfeiting and Tampering?

 

Some crucial factors that encourage counterfeiting of products can be frail regional law enforcement, vulnerable supply chain mechanism, increased industrialization, enhanced consumerism, clement criminal penalties, etc. Therefore, holographic packaging technology is used as one of the most common and effective weapons against counterfeiters. In layman’s language holograms are 3D shimmering stickers curated via advanced technology used in industrial packaging to safeguard your products.

 

Wondering how do holograms perform against counterfeiters? Well, these holographic stickers are equipped with nano-optical technology. These holograms are embedded with nano features that are extremely small. Counterfeiters or criminals cannot copy such highly intricate and small patterns even with advanced machines.

 

Benefits of Incorporating 3D Hologram Security Stickers for Your Supply Chain

 

1. Easy Identification of Your products in the supply chain

Products affixed with holograms can be distinguished from duplicate ones. Therefore, equipping a customized hologram sticker for your brand can help your consumers instantly know the originality or authenticity of your products.

 

2. Keeps counterfeiters at bay

One of the reasons hologram security stickers provide robust protection is because these are relatively easy to recognize but quite difficult to replicate. It is because counterfeiters would need access to the master hologram and technologically advanced equipment to copy holograms. Therefore, the chances of counterfeiting are reduced to zero.

 

3. Prevents chances of tampering and adulteration 

Holographic stickers can be incorporated with tamper-evident technology, which means they are self-destructive and break apart when counterfeiters try to replace them. It helps supply chain stakeholders recognize any attempt of alteration with the product & its packaging.

 

4. Help digitize supply chains 

Holograms can be equipped with digital security features. For example, the hologram sticker can be printed with barcodes that provide an efficient way to track and trace your products throughout the supply chain. Also, barcode-based functions like loyalty management, warranty management, and warehouse management can be implemented with ease.

 

What Kind of Security Does Our 3D Hologram Stickers Provide?

 

Hologram security stickers provide 360° protection to your products, including physical, digital, and physical + digital (Phygital) security:

 

1. Physical Security

This kind of security includes secure inks, optical elements, and other stock features. It deters counterfeiters from replicating the product & packaging while easily highlighting the pilferage.

 

2. Digital Security 

This kind of security features barcodes printed on the hologram sticker, enabling you to track and trace the products. The barcodes are encrypted to make sure external elements cannot access or copy product information.

 

3. Physical + Digital security (Phygital)

It is the fusion of physical and digital security that enables maximum protection of the products. This kind of security includes physical security features smartly integrated with digital features like real-time product authentication, GS1 track and trace, and many more.

 

If you don’t want to risk the security of your products at any stage throughout the supply chain, then hologram security stickers are an effective way to go. Being the world’s leading hologram supplier, we at Holostik produce 4th gen nano-optical holograms incorporated with more than 30 security features to ensure your product’s safety. So, when in doubt, trust Holostik! Call us at 9905-124-124 or mail us on marcom@holostik.com

If you are a pharma manufacturer struggling with fake products, poor sales, and supply chain visibility then you can relate to this blog. We’ve written this blog based on the numerous feedback we have received from our anti-counterfeit experts. It will help you gain an insight into your general challenges & assess feasible solutions to drive your business growth.

 

Let’s suppose Mr. Harish Sharma is an owner of a pharma company that is drastically losing product sales due to counterfeiting. A reputed entrepreneur, Mr. Sharma had invested a huge corpus in his pharma business. Eventually, the launch happened, and the company’s cough syrup was rolled out. In the next few quarters, the sales soared up across India.

 

However, after two years, fake replicas of the syrup bottle flooded the market. The sales and brand reputation took a hit badly. Are you facing a similar situation? Stressed and confused Mr. Sharma sought the help of the police. But it was only a temporary relief. Counterfeit drugs were traced back to multiple locations. It was not practical to raid every single shipment. Moreover, the cost of litigation was adding up. This is the story of many pharma manufacturers who struggle with counterfeiting and tampering. But, with a reliable brand protection partner, they can select the right packaging, prevent counterfeiting and grow their business.

 

If you also looking for the right brand protection then we can surely help you, but before that let’s see how Mr. Sharma found a solution to his problem.

 

 In India, Pharma is among the top 5 sectors most affected by fake products (Source: ASPA)

 

Fortunately, one day while surfing the web, Mr. Sharma stumbled across our smart anti-counterfeit packaging. Without further ado, he got in touch with our experts. Our experts thoroughly assessed the product packaging and the company’s supply chain for gaps. Can you guess what were those gaps? Our anti-counterfeit experts identified three key gaps/problems in the packaging and supply chain.

 

Problem 1-The manufacturer was using generic labels for branding purposes. 

Problem 2-There was no means for product authentication in the supply chain.

Problem 3-There was no mechanism to ensure real-time inventory visibility.

 

After identifying the problems, it was time for our experts to get into action! Our experts suggested customized solutions to overcome these challenges. Let’s dig in to know how we helped Mr. Sharma.

We replaced the generic label with a holographic security label for uncompromised security

We provided custom labels with a holographic security strip. Holographic strip with all the intricate patterns, channel effects, raster images etc., cannot be copied by counterfeiters. Criminals can’t afford sophisticated hologram origination technology. Holography cannot be photocopied or replicated by even advanced photocopy machines. Holography is purely optical technology and does not entail any form of reprography. Also, with nano-optical holography, we have taken anti-counterfeit technology to the next level. How? As the name suggests nano optic holograms have security features that are at the nanoscale- unbelievably small. Isn’t it? Imagine your pharma labels with nano-optical holographic strips. Will anyone attempt to copy it. The answer is no!

We fused two levels of authentication in the bottle label- that’s the power of ‘phygital’ (physical + digital)

At Holostik we believe that counterfeiters cannot breach multiple levels of security. That’s why we combined physical and digital technology in the labels. While the holographic security strip served as a physical security device to determine the product’s genuineness, the variable barcode ensured real-time product authentication.

We provided custom inventory software for increasing complete supply chain visibility

We deeply understand the supply chain challenges of our customers. It’s not just limited to duplication and extends beyond to poor product traceability, weak inventory management, low customer retention. Our team of software engineers understood the supply chain architecture and gaps before developing a custom digital solution for the pharma company. Our barcode-enabled digital inventory solution helped the Pharma company track every single item in the supply chain. It resulted in the prevention of raw material wastage and product diversions. All this summed up to a healthy supply chain and flourishing business.

 

 

The use of smart & secure labels from Holostik can help Pharma manufacturers to grow their business, boost supply chain visibility and increase new customers

7 key outcomes after implementation of our solutions

  1. Duplication of cough syrup bottles was reduced drastically.
  2. -The product sales increased manifold.
  3. Proper allocation of inventory in the supply chain.
  4. Streamlined operations in manufacturing and raw material handling.
  5. Timely delivery of products by the logistics
  6. -Increase in brand value and number of customers.
  7. -And of course, a happy Mr. Sharma!

 

So, by now you must have understood the benefits of our solutions for Pharma manufacturers. We also provide our anti-counterfeit packaging and digital solutions to different industries across geographies. To know more, call us on 9905-124-124 or mail us at marcom@holostik.com

In India, the liquor industry has been the major revenue contributor in most states. The industry is one of the prime sources of excise collection for most of the states in the country. Reportedly, taxes on liquor and beer bring in nearly INR 90,000 crores to state governments annually. 

 

Now we see that the excise collection is a matter of hundreds of billions & arming the revenue stamps with the latest security features is a must. Even plans for new holographic tax stamps in Asia have showcased how holograms have been instrumental in securing alcohol excise revenues globally.

 

“Tax stamps with holography and digital authetication are effective in preventing tampering, adulteration and poor inventory managemnet finally leading to optimized excise collection”

 

In 2020, Goa and Rajasthan announced a new excise policy for 2020-21, featuring holographic tax stamps to prevent counterfeits and protect liquor revenues. Even the IHMA (International Hologram Manufacturer Association) highlighted these moves made by the state governments. Enabling revenue stamps with nano-optical holograms make the excise collection process simplistic, and now the state governments have begun to realize the potential of holographic tax stamps.

 

Let’s figure out the importance of holography in digital tax stamps.

 

Understanding the Concept of Holography in Revenue Stamps:

 

One of the significant aims of nano-optic holograms is to ensure completely secured stamps that cannot be fabricated under any circumstances. The holograms in tax stamps ensure that the level of security is par excellence, and none can indulge in tampering with it. Often there are fraudulent activities that can duplicate the stamps, which often leads to tax evasion. However, this factor can be taken special care of with the nano-optical holograms!

 

Revenue stamps without holograms are prone to mishaps. It is one of the primary reasons state excise authorities and government organizations must consider employing a solution like holograms along with QR codes. Over the years, this system has been developed more so that there is absolutely no scope for tampering. Moreover, the holograms in tax stamps make inventory management easier with the digital tracking feature.

 

Why Is It Important to Depend on Reliable Names for Hologram Enabled Revenue Stamps?

 

Now that we have already understood what revenue stamps are and the need for equipping these with holographic solutions, it is also imperative to analyze why you need to depend on professionals and reputable names in the industry. The first reason for this is that the quality of tax stamps cannot be compromised. If enforcement agencies choose to do so, the innate requirement of high security will not be fulfilled. Hence, it is essential to depend on professional revenue stamp manufacturers who know precisely how to go about the process.

 

The following important factor to keep in mind is applicability. Holostik has been in this domain for years and can develop promising counterfeiting-proof digital tax stamps to simplify and rationalize the excise collection. The primary goal of the revenue stamps is to ensure hassle-free excise collection and avoid tampering. A reliable solution provider will always pay special attention to this factor.

 

Trust Holostik for High-security Revenue Stamps

 

“Holostik has set a high precedent by supplying state-of-the-art tax stamps to multiple state excise authorities in India. We have received praises from presigious government organizations across India”

 

If you are searching for an excellent option for holographic revenue stamps, then it cannot get better than Holostik. The stamps we manufacture with nano-optical holographic images have a resolution of more than 6 lacs dpi. Moreover, our aesthetic and ultra-modern designs boost the brand value of the products.

 

To know more about smart holographic tax stamps, call us at 9905-124-124 or mail us at marcom@holostik.com 

Are you stuck with finding the right hot stamping foil supplier for your products? No wonder, stamping foils with all the packaging technicalities can bring a lot of confusion. But don’t worry, as we bring forth the much-needed do’s and don’ts shared by our hot stamping foil experts to simplify your decision-making. Before, sharing the points let’s discuss a bit about hot stamping foils and their uses, especially for packaging professionals dealing with such foils for the first time.

 

Hot stamping is the process of using heat & pressure to apply metallic or holographic foil on materials like paper boards, papers, laminated boards, & corrugated boxes. The stamping process is durable, cost-effective, and flexible. Due to its many features, hot foil stamping is being used in different industries.

 

Lately, the process is being used on a wide range of products to give a decorative look and provide anti-counterfeiting features. Some of the industries where hot foil stamping is used include luxury goods packaging, tobacco, pharma, food, and apparel. Foil stamping is also used in gift wrapping, wedding invitations, and  many other applications.

 

In the hot foil stamping process a heated die forces the foil against a substrate which is held firm by a counter cylinder. The double combination of pressure and heat activates the adhesive lining, and the foil attaches to the substrate

Until now you might have understood the basics of a hot stamping foil, now let’s discuss the do’s and don’ts.

Do’s

-Look for stamping foils with holography. This ensures that your product and packaging remain safe from duplication. Counterfeiters find it really tough to copy holography as it requires sophisticated origination machines and a rigorous process.

 

-Do check for the visual appeal. Yes, stamping foils must have aesthetic and appealing elements to make your products look attractive. Look for good designs, patterns, and optical effects.

 

-Stamping foils with two side-scan marks are always better than those with just one. Scan marks help with the uniform and accurate application of the foil on the application.

 

-Check the background of your stamping foil supplier. Now, this is the most important aspect. Overlooking your supplier’s background and reputation can land you in trouble.

 

-Is the price cost-effective? Pricing plays an important role. Plan with procurement & packaging managers on the budget assigned for packaging. Don’t go for too pricey and or too cheap foils.

Don’ts

-Never finalize your supplier without the sampling process. Overlooking this step can result in a waste of your time, efforts, and investment.

 

-Don’t compromise with foil quality. You or your procurement manager must always check the durability factor in the foils.

 

-Don’t buy foils that can’t be customized as per the stamping machine available with you or your packaging partner.

 

-Never finalize the deal with a foil supplier that can’t fulfill your customized requirements.

 

-Don’t go for suppliers that have a bad market reputation when it comes to meeting delivery deadlines.

 

So, these are the major points that you must adhere to while finalizing your holographic hot stamping foil supplier.

 

We can provide more than 30 visible and invisible security in our holographic stamping foils. This ensures the safety of your documents, ids, credit cards, access cards, and other applications

 

Holostik is a renowned name in providing holographic hot stamping foils to different industries worldwide. Our stamping foils provide security & aesthetics resulting in high sales and increased brand value. Being one of the largest manufacturers of holographic packaging products we have nano-optical hologram origination machines and state-of-the-art embossing and lamination capabilities.

 

With 24×7 surveillance we ensure the security of your assets, logos, and trademarks providing durable, sustainable, and cost-effective anti-counterfeit packaging products as per global standards.

 

Variants of holographic hot stamping foils provided by us:

To know about our holographic hot stamping foils as per your product requirements, call us on 9905-124-124 or send us a mail at marcom@holostik.com

Are fake copies of your Pharma products being sold in the market? In the last two years, with the onset of the Covid pandemic, there has been a sharp rise in the sale of fake medicines. This is due to the massive demand for medicines, vaccines, and medical products which has led counterfeiters to take advantage of the situation.

 

Also, the pandemic has led to supply chain disruptions, inventory delays, product diversions, and mismanagement. All this has made it easier for forgers to manufacture and infiltrate supply chains with counterfeits.

 

As a brand protection company, we suggest you take immediate steps to safeguard your Pharma products. And the very first step in this regard is to use anti-counterfeit security holograms or optically variable devices (OVDs). But, why security holograms? Aren’t there other brand protection solutions available in the market? Yes, there are other solutions, but holograms stickers provided by us are much more than simple brand protection devices. In this blog, we discuss the multiple benefits of our smart security holograms for Pharma companies.

 

Let’s find out.

Security holograms prevent counterfeiting of Pharma products

It is nearly impossible for counterfeiters/criminals to copy security holograms. Yes, that’s a fact because holograms are made through rigorous master origination technology which employs the most sophisticated machines. The resolution, depth, and combination of images and patterns are so complex that it is impossible to replicate them.

 

We at Holostik use nano-optical holographic images which keeps even the smartest counterfeiter at bay. Your Pharma products with our security holograms are safe from counterfeiting, tampering, and adulteration. Also, Pharma products with security holograms instill confidence in the end consumers by creating a genuine brand identity.

 

“More than 600000 dots per inch! Yes, that’s the resolution at which the master of nano optical image hologram is shot. Images, text, and patterns at the nanoscale cannot be copied even with advanced photocopying machines. This makes our holograms impeccable against duplication.”

Increases the visual appeal of products to boost sales

Pharma products with security holograms have high visual appeal. Such products on the shelf instantly catch the attention of the end consumer & help boost product sales and brand equity. Packaging security holograms are extremely shiny and include aesthetic artworks and designs. Due to these enticing qualities, they give a unique appearance to the product and its packaging. A product with a custom hologram has a higher chance of being picked up by the customer compared to a product without holograms. Our design lab can incorporate custom designs, logos, brand names, and patterns in the holograms.

Holograms with QR codes help with supply chain visibility

Security holograms printed with QR codes can help with real-time product authentication, GS1 track & trace, and other supply chain management functions. Just scanning the QR code with your phone helps you to implement a gamut of solutions. We have the capability to print QR codes on holograms and implement digital solutions in your supply chain. We have an in-house team of engineers who provide seamless digital software solutions. Being a CMMI Level 3 certified company we have organizational maturity in delivering such sophisticated software solutions.

 

“Smart holograms are a combination of physical and digital technologies. The addition of QR code on hologram extends its function from physical authentication to inventory monitoring, real time product tracking and much more.”

Can be used to implement loyalty programs to increase customers

A good loyalty scheme helps to retain loyal customers and increase the current consumer base. We can help you implement custom loyalty management to keep a track of loyalties and keep customer data insights. Our security holograms printed with QR codes can help to implement loyalty schemes that can be availed by the end consumer just by scanning the codes on the holograms.

 

We are pioneers and leaders in four generations of hologram technology. With a DSIR Government of India certified lab and state-of-the-art infrastructure, we ensure to provide optimum quality security holograms as per your needs. Our holographic offerings include holographic hot stamping foils, LD strip, holographic scratch, holographic shrink sleeves, induction sealing holographic wads, UV embossed folding cartons, and much more. To know more about our anti-counterfeit & digital solutions call us on +91-9905-124-124 or send us a mail at marcom@holostik.com