4 compelling reasons why shrink sleeve labels are good for your products

Shrink sleeve labels are effective packaging solutions for bottled products. Theare highly aesthetic and can fit easily on any shape and size of the packagingHowever, due to a large number of packaging labels available in the market, you can get confused regarding the same. Therefore, in this blog, we have explained four compelling reasons to choose shrink sleeve labels for your bottled products.  

1. Can be applied to products of different materials  

Shrink sleeve labels can be applied easily on materials made of plastic, glass or metal. This unique quality of shrink sleeves makes them stand apart from other forms of packaging. So, if you are into the manufacturing of products with a wide variety of materials, then shrink sleeves can be your best choice of label packaging.  

2. Can fit seamlessly on different shapes and sizes of products 

You can face a lot of challenges while choosing the right packaging solution for your products. Generic product labels have to be customized as per your needs and this can increase your packaging costs. However, shrink sleeve labels have the unique property to fit seamlessly as per the shape and size of the packaging.    

3. Allows 360-degree surface area for branding 

Unlike product labelsshrink sleeves can showcase the product information and branding in a 360-degree format. Your product’s packaging is meant to grab maximum eyeballs and shrink sleeves are the best solutions in this regard.    

4. The material of shrink sleeve is damage resistant  

Most generic paper labels cannot withstand moisture, temperature, leaks, and spillage. But, shrink sleeves are the most effective packaging labels against these factors. Shrink sleeve labels are made with high-quality materials that can survive in the harsh environment of the supply chain.   

Holostik is a frontrunner in providing customized shrink sleeve labels to different industries. To know more about shrink sleeve labels, connect at our LinkedIn or call us on +91–785-785-7000 or drop us a mail at connect@ec2-54-210-245-44.compute-1.amazonaws.com  

Top 4 qualities to look for in holographic packaging films

Packaging films are used for multiple applications in different industries. You can select from a wide variety of packaging options for your products, however, packaging films fulfill your multiple requirements. In this blog, we have explained the four main qualities to look for in holographic packaging films.    

1. Durability

Poor quality packaging films can get easily damaged in the supply chain. Such films don’t offer protection to the products and make them highly susceptible to tampering, adulteration, and duplication. Your procurement team may skip to check the durability of the packaging films. This can be harmful to your products and profits.  

Your procurement team should always give a high priority to the aspect of durability in packaging films. A highly durable packaging film flawlessly secures the product and instills confidence in the end consumer that the product is safe. 

2. Affordability

If a packaging film doesn’t suit your budget, then it’s of no use. Your procurement team should analyze the quality and other factors relative to the costs. If the film is too costly or too cheap it is wise to avoid it.   

Your procurement team should always check for packaging films that are of supreme quality at affordable prices. Such films are best for your product and your business.  

3. Security

While you may consider a lot of factors before purchasing a packaging film, product security should be kept high on the priority. Your products are always susceptible to duplication, tampering, adulteration, etc. and this can give you sleepless nights. However, packaging solutions with security features can be the ideal solution. 

Your procurement team should always check for the elements of security in the packaging films. These can include holography, overt features, covert features, etcPackaging films with holography can offer optimum security to the product against counterfeiting.    

4. Aesthetics

Whatsoever may be the price, quality and security features of the packaging films, aesthetics matter most when it comes to attracting consumers. A poor packaging makes the product look unattractiveIt brings down the sales of your products and may lead down to a drop-down in profits. 

You should always choose a packaging film that has inbuilt aesthetics to attract your consumers. Your procurement team should check for design patterns and vibrant holographic features in the packaging films.       

Holostik is a frontrunner in providing high-quality holographic packaging films to different industries. We cater customized holographic films with security features like nano-optical images, covert features, etc.  

To know more about our holographic packaging films call us on +91–785-785-7000 or drop us a mail at connect@ec2-54-210-245-44.compute-1.amazonaws.com 

3 strong reasons you need holographic induction sealing wads

There are many manufacturers who require induction sealing wads for their product packaging. Used mostly in industries like pharma, FMCG and cosmetics, wads are gaining immense popularity for the number of benefits they provide.

In this blog, we list down three strong reasons why you should consider the use of holographic induction sealing wads for your products instead of non-holographic ones.

1. Secures your product from tampering and duplication

As a manufacturer of bottled goods, you are more likely to face duplication of your products. This non-perceived risk could be further raised by not paying proper attention to brand protection in packaging (in an attempt to reduce costs).

However, if you are avoiding sealing wads for your bottled products, then it could be one of your biggest mistakes. Absence of sealing wads from your products may lead to spillage and leaks. On the other hand, poor-quality sealing wads don’t guarantee safety of your products against duplication and are useless.

In order to safeguard the packaging of your bottled products it is highly recommended to use holographic induction sealing wads. These wads effectively prevent duplication and tampering of your products while eliminating the risk of spillage altogether. Due to the presence of high security features in these wads, it is impossible to copy/replicate them or tamper with the products in any way without making it obvious.

2. Keeps the contents of your product safe

Sealing wads help to keep the contents of your bottled products safe from spillage, leakage, adulteration, oxidation etc. Any negative impact on the contents impacts your product quality and sales. There could be chances that your procurement manager might overlook the use of sealing wads due to lack of knowledge and poor market research. However, it could be harmful for your product quality, profits and brand image in the long run.

Tightly sealed induction wads help to keep the contents of the product intact. Bottled products have to go through a lot of wear and tear in the supply chain. In such harsh environment wads perfectly preserve the quality of the contents of the products until they reach to the end-consumer.

3. Promotes your brand

Poor looking wads with bland designs are a big turnoff for your consumers. Cheap grade sealing wads without branding and aesthetics bring down the excitement of the consumer. Your consumers don’t just want a good quality product but are also lured by its attractive packaging.

Holographic induction sealing wads help to accentuate the branding of the product. Holographic wads are shiny and have unique designs to leverage brand value. While considering the different aspects of your packaging it is must to have an attractive sealing wad.

Holostik is an industry leader in providing state-of-the-art holographic induction sealing wads. Our sealing wads are made with high quality materials and can be customised as per your needs. Some of the security features of our wads include holography, track and trace, covert features etc.

To know more about our holographic sealing wads call us on +91–785-785-7000 or mail us at connect@ec2-54-210-245-44.compute-1.amazonaws.com.     

Use of shrink sleeves in brand promotion & protection

In today’s cut-throat market competition, manufacturers are highly conscious of branding and safeguarding their products from counterfeiting. These companies spend a huge amount of money on selecting the right packaging for their products.

An ideal packaging should efficiently convey the company’s brand image, product details and most importantly should have features that prevent counterfeiting.

Different kinds of packaging solutions

According to the customized requirement of the product and the company, different kinds of packaging solutions are used. All the prominent packaging solutions have the qualities of flexibility, durability, and aesthetics. Among the many packaging solutions, holographic shrink sleeves are one of the most effective for branding and brand protection.

In addition, shrink sleeves provide 360-degree branding for the product.

Shrink sleeves from Holostik

Shrink sleeves have become the leading packaging application and are being used majorly in many industries like beverages, food, dairy, paint, cosmetics, detergents, etc. Holostik’s custom printed shrink sleeves are known for their aesthetic appeal and functional adjustability.

On applying heat, these sleeves reduce in size and conform tightly to the shape of the container or product, creating a sleek label and product package. No wonder, having brilliant artwork and designs on them, these sleeves are perfect for marketing and brand promotion.

Holostik’s shrink sleeves comes with a holographic strip that immediately gives the sign of tampering which makes it a reliable solution against counterfeiting. Actually, these are tamper-evident shrink sleeves that are visually appealing product packaging with an essential feature that ensures the safety of products and consumers.

Variants of shrink sleeves

Holostik provides shrink sleeves in three main variants which are as follows:

  • Body and neck sleeves with printing
  • Body and neck sleeves with holography
  • Body and neck sleeves with printing & holography

If you need customized holographic shrink sleeves for your business, then please call us on +91–785-785-7000 or drop us a mail at connect@ec2-54-210-245-44.compute-1.amazonaws.com.

Why packaging is more than just grabbing eyeballs?

Packaging plays an important role in the product and the company. Some of the best products in the world have the most remarkable packaging. From holographic corrugated boxes to glittering pouches, beautiful wrappers to eye-catching shrink sleeves the list seems endless.

Market experts consider packaging as the first communicator of the company. Branding gurus have always laid emphasis on making the product packaging alluring. The idea behind it is to increase the product’s visibility on the market shelves.

Creative taglines, the attractive pallet of colors, shape, size, and convenience of packaging are some of the most important points before creating a packaging solution. However, this is just a small part of the overall picture and packaging has many other important roles in product supply, sales and company growth.

Besides branding and marketing the product, an ideal packaging must also secure it from counterfeiting, tampering or diversion in the supply chain. No wonder, the element of security is vital for making the packaging effective.

Here are 4 points which define the ‘element of security’ in product packaging.

  1. Even if a product is sturdy, it doesn’t mean that it cannot suffer damage in the supply chain. All kinds of products require safe and secure packaging for protecting them against any kind of harm.
  2. Secure packaging is also important for keeping the product temperature proof especially if it is a consumable good. Products are transported through long distances which takes days, in such scenario a durable and temperature proof packaging is of utmost importance.
  3. Holographic packaging like security labels, anti-tampering labels, security holograms plays an important role in protecting the product from counterfeiting and tampering.
  4. Nowadays barcodes and QR codes are printed on the packaging of the products. These digital codes, not just hep in authenticating the product but also help in tracking and tracing the product in the supply chain.

If you want customizable and effective secure packaging solutions for your products, then call us on +91–785-785-7000 or mail us at connect@ec2-54-210-245-44.compute-1.amazonaws.com.

Why holography plays an important role in secure product packaging?

Whenever you purchase a luxury product you are left gobsmacked by the enticing and intriguing packaging. As you unwrap each layer of the packaging your excitement spikes up. Packaging plays an important role in the brand image of your product. Consider some of the biggest brands on the planet like Google, Amazon, Unilever, Prada, etc. they all have one thing in common and that is an exceptional packaging.

With a steady increase in e-commerce, social media and the ‘internet of things’ packaging has come to the forefront when it comes to showcasing your product and your company that’s why packaging is often considered as the first communicator of the company. Brands are using different kinds of packaging formats in order to make their products more saleable and attractive.

Perhaps, the biggest innovation in the field of packaging is the use of holography.  The technology of holography which uses the interference of light beams to create three-dimensional images became highly popular in the 1980s. Over the years, there has been a growth in the use of holography in packaging. According to a trade report, “The global holographic film market is expected to be valued more than US$ 11,000 million by the end of 2024.

Holostik is one of the leading manufacturers of holographic security and packaging products like security hologramswide web filmssecurity pouchesshrink sleeveshot stamping foil, and security labels.

What makes Holostik’s holographic packaging stand out in the market? Here are three main benefits it provides for your product:

  • Secures your product against counterfeiting and tampering: Holographic products like security holograms, holographic labels, and wide web films protect your brand against duplication. Holostik’s holographic products can include different types of overt, covert and forensic features which add multiple layers of security to the packaging of the product.
  • Enhances point of sale visibility: Besides providing anti-duplication qualities holographic packaging makes the product look unique and makes it stand out on the shelf. The light-reflecting properties catch the eye of a consumer in instants, compared to normal packaging.
  • Offers flexibility in packaging: Holographic packaging can be used for a wide variety of products and can also encompass digital security features like QR codes and barcodes.

Holostik offers a wide range of holographic anti-counterfeiting and packaging solutions to different industries. To know more about our products call us on +91–785-785-7000 or drop us an e-mail at connect@ec2-54-210-245-44.compute-1.amazonaws.com

How wide web films play an important role in packaging?

Packaging plays an important role in protecting and promoting the product. Marketing gurus consider packaging as the first communicator of the company. In the last few years, flexible packaging has become highly popular in different industries. Flexible packaging products are not just durable but also offer ease of transportation. Among the many flexible packaging solutions, holographic wide web films offer both safety and security.

Holostik is one of the leading players in providing holographic wide films. The presence of holography in wide web films helps in the prevention of counterfeiting and tampering. Holographic wide web films are available in many sizes and can include different security features. Holostik has been providing holographic wide web films to different industries.

Holographic wide web films are available in PET (polyethylene terephthalate) (minimum thickness 12 microns) and BOPP (biaxially oriented polypropylene) (minimum thickness 20 microns). The films are known for their self-adhesiveness, clarity, quality, and shine. Special care has been taken by experts in making the product compatible with international standards and the latest market trends.

Some features of Holostik’s holographic wide web films are as follows:

  • Attractive looks with optimum clarity.
  • Shiny and glossy with high brightness & high gloss holographic effects.
  • Superior bonding strength heat resistant and waterproof.
  • Available in different colors and patterns, Plain, light beam and patterns. Many designs are available for selection and customer designs.
  • Used for toiletries, tobacco, flexible packaging, printing, wine boxes, gift boxes, books, magazines, boxes, printed products, and other paper products laminating. suitable for high-grade imitation and pseudo carton laminating.

Robust flexible packaging product: Holographic Shrink Sleeve

Among the many flexible packaging solutions, holographic shrink sleeves have gained immense popularity. Shrink sleeves are being used in different industries which include beverages, food, dairy, cosmetics, detergents etc. Shrink sleeves offered by Holostik are known for their holographic properties.

Shrink sleeves have become popular because they reduce in size and conform according to the shape of the container and become a sought of the sleek label for the product package. Shrink sleeves can include customised artwork and security printing which make them robust security packaging solution for a wide variety of products.

Let’s discuss the five major reasons which make shrink sleeves and ideal packaging solution:

  1. Shrink sleeves provide 360-degree branding for the product

Shrink sleeves can be wrapped around the entire packaging container and provide a 360-degree exposure to the brand name. The 360 branding holds an important place in marketing the product efficiently. Shrink sleeve helps the brand to showcase it in the best way- irrespective of the position.

  1. Can be used for all type of containers

One of the best quality of shrink sleeve is that it can be applied to containers of different shapes. Its property of adjusting to the shape of the container on the application of heat makes it an ideal packaging solution for different bottles and containers.

  1. The benefit of holography in shrink sleeve

A complete holographic shrink sleeve or the presence of holographic strip on it can act as a perfect anti-counterfeiting solution for the product.

  1. Eco-friendly containers

Shrink sleeves are one of the best eco-friendly products in the packaging industry. Shrink sleeves help in keeping away the adhesives and other harmful chemicals. The use of shrink sleeves causes minimum wastage.

  1. Effectively resists wear and tear

Shrink sleeves have become popular in the packaging industry as they can easily withstand all forms of wear and tear.

How holographic wide web films secure and leverage your brand?

Marketers across the globe consider packaging as the first communicator of the company. Effective packaging shows the brand i.e. logos, names, taglines and other product related information like contents, nutrition values, weight, MRP etc. The packaging industry has created many innovations in the past years and wide web films are one of the best among them. Holostik which is one of the pioneers and leaders in packaging and anti-duplication solutions manufactures holographic wide web films which provide an aesthetic appeal to the product and also secures it against any kind of duplication or tampering.

Holostik provides holographic films in different specifications and can be customised as per the requirements of the clients. Holographic wide web films are basically designed and manufactured using the best quality raw materials are widely used in flexible packaging.

Holographic wide web films are available in PET (polyethylene terephthalate -minimum thickness of 12 microns) and BOPP (biaxially oriented polypropylene -minimum thickness 20 microns). Apart from providing security, holographic wide web films increase the brand value by making the end product look completely holographic.

Holographic wide web films are known for their self-adhesiveness, clarity, quality and shine. Special care has been taken by experts at Holostik in making the product compatible with international standards and the latest market trends.

Some features of Holostik’s holographic wide web films:

  • The films are shiny and glossy with high brightness & high gloss holographic effects.
  • The films have a superior bonding strength and are also heat resistant and waterproof.
  • The films are available in different colours and patterns, plain, light beam and patterns. Many designs are available for selection and customer’s designs.
  • The films are used for toiletries, tobacco, flexible packaging, printing, wine boxes, gift boxes, books, magazines, boxes, printed products and other paper products laminating. suitable for high-grade imitation and pseudo carton laminating.