The Single Most Important Feature in Blister Packs | Holographic Strips

Blister packs are used for packaging medicines, toys, and many other small consumer goods. They usually provide a barrier against the environment and a certain degree of tamper resistance to the product. These unique packaging solutions can be transported easily and are quite convenient for the end consumer. A blister pack not just effectively secures the product but also showcases the product informationManufacturers can also incorporate different security features like holography, digital product authentication, etc. in themA blister pack can be customized as per the requirement of the consumer.     

The packs can be incorporated with different kinds of security features. These features help in product authentication and prevent counterfeiting, adulteration, and tampering. The product supply chain involves different stages and many complex processes. Dues to thisit is highly important to make the product and the inventory secure. Pharma manufacturers have to stay extra cautious regarding their products. For this, they can include a range of security elements in the product packaging. A blister pack can include different kinds of holographic and digital product authentication features.  

Of late, manufacturers are using a holographic strip on blister packs. This is to ensure that your end consumer receives only genuine goods. The holographic strip is affixed to the PVC side of the blister packs. It allows easy identification of the genuine products. Moreover, manufacturers can also use digital authentication features along with the holographic strip to make the packaging more secure. 

Holostik provides customized holographic stickers/strip for blister packs. This feature gives them a unique identity on the shelf. Our holographic strips are made with high-quality raw materials and include a wide range of holographic security features. We are certified by prestigious institutions like ISO, DSIR, CRISIL, etc. which give us an edge over others. 

To know more about our holographic strips, connect us with @LinkedIn for blister packs call us on +91–785-785-7000 or drop us a mail at connect@ec2-54-210-245-44.compute-1.amazonaws.com.  

4 mistakes you can make while choosing shrink label manufacturer

Most of the bottled products require shrink sleeve labels for branding and security. As a manufacturer you might also require shrink labels for your products. With so many label suppliers available in the marketthe challenge to select the best can lead you to make mistakes. Here are the four common ones which you should avoid at all costs.  

1. Skipping the sampling process

While choosing a shrink label manufacturer your procurement manager might skip the sampling process. This can be disastrous for your company as you might get poor quality labels. Such labels can easily tear apart or get damaged in the supply chain. Skipping the sampling process for labels can also affect your brand identity. Poor quality labels are big no for your brand as they bring down your image in the market and weakens your customer’s trust.  

As packaging experts, we always advise to do the sampling of the products you are interested in. This ensures that you receive only great quality products at affordable prices.        

2. Not visiting the manufacturing site in-person

You can have the best experience of the product and the manufacturing process by personally visiting the manufacturing site. You can touch and feel the raw materials, adhesives and other materials used for making labels. This can give you enough understanding of the product quality and the standards utilised in manufacturing. 

We always recommend you to visit the manufacturing facility before making the deal. Visiting the site will instil confidence in you and make you aware about the quality of the shrink labels  

 3. Compromising quality for cost

It’s a fact that costs play a very important role in the healthy functioning of your company. The costs incurred on buying packaging solutions for your goods can impact your profits. However, there are instances when you just care about the costs and may choose a low-quality product. This compromise can give you a big setback. A poor-quality packaging product can never benefit you.  

We recommend you to stay away from a packaging solution that is too costly or too cheap. Try to go for a solution that is of high quality and comes at an affordable cost. A thorough research of the market and product sampling will definitely help you in this.   

 4. Overlooking the durability factor

You can make a big mistake if you are overlooking the durability of security labels. A lowgrade label cannot withstand the harsh conditions of the supply chain and can get damaged easily. Many procurement managers overlook the durability factor in packaging and later suffer from huge monetary losses. We always advice to check for the durability of labels before making the final deal.    

Holostik is a leading player in providing customised shrink sleeves to different industries. To know more about our shrink sleeve labels, connect with us @facebook call us on +91–785-785-7000 or drop us a mail at connect@ec2-54-210-245-44.compute-1.amazonaws.com. 

3 Industrial Uses of Holographic Tapes

Holographic tapes are used in different industries for product packaging. Despite being thin, these tapes have a high strength to endure the harsh effects of the supply chain. In this blog, we highlight the 3 industrial uses of holographic tapes 

1. Package protection

Holographic tapes are used to seal and wrap the packages. They offer strength and durability to primary packagingDue to their strong material and adhesive strengthpackaging tapes are being used rampantly in different industries for sealing cartons, packs and bundles. The presence of holography makes these tapes invincible against counterfeiting.  

2. Tamper evidence

Holographic tapes can also include tamper-evident features. This includes tamper text evidencesecurity cuts etc. Such tapes prevent counterfeiting, adulteration or tampering of your products. They instantly hint towards any possible attempt of tampering. Tamper proof labels or Tamper evident tapes are generally used in pharmaceutical, agriculture, automobile and FMCG industries. These tapes can be customized as per your specific requirements.   

3. Brand aesthetics 

Packaging tapes can add value to the design and aesthetics of the product packaging. Holographic tapes are available in different colours. Their glitter effect instantly catches the attention of consumer. Due to these properties, holographic tapes are used for gift wrapping and decoration.

Holostik holographic self-adhesive tapes come in a variety of colors and design patterns. Perfect for decorative packaging, the tapes come with removable backing liner making them super simple to cut shapes from and trim to size.

The high security tapes are tamper-evident and leave customizable tamper-text when the pattern release seal is opened (such as ‘VOID’, ‘ORIGINAL’, ‘CANCELED’, ‘OPENED’, et cetera). They also come with covert laser-readable (CLR) security features for anti-counterfeiting and brand protection services and can be applied on blisters, plastic packing and paper labels.

Holostik provides customised holographic tapes. To know more about our holographic tapes, connect with us @facebook call us on +91–785-785-7000 or drop us a mail at connect@ec2-54-210-245-44.compute-1.amazonaws.com

Top 5 qualities to look for in In-mould labels

In-mould labels are one of the most durable packaging products used in many industries. You can also need in-mould labels for your products butthere are some qualities which you should highly consider before choosing them. In this blog, we have explained the 5 qualities which you should look for in IML.  

1.Durability 

There are times when you are worried about the condition of your product packaging in the supply chain. No wonder, poor quality of packaging can get easily damaged due to moisture, extreme temperatures, abrasion and other forms of wear and tearIn order to ensure durability, in mould labels should be made with high-quality raw materials utilizing the highest standards of manufacturing.  

2.High-quality raw material 

You should always check for certain points while ensuring that the in-mould labels are made of high-quality raw materials. A good quality in-mould label is made of BOPP. It should also be recyclable in order to comply with environmental norms. You should also check that IML have a thickness of 80 to 105 microns.    

3.Application on different types of substrates 

You should check that in-mould labels can be applied to different types of substrates. As a manufacturer, you can have many product lines and corresponding packaging for the same. Therefore, you should always select an in-mould label that can be applied on different materials.      

4.Highly customizable for branding 

A high-quality in-mould label should be customizable. This means that the label can incorporate unique designs, security label features, vivid colors and typography for enhancing your brand value.   

5.Extended life span  

You should always choose an in-mould that has an extended life cycle. This means that the label has a life cycle equivalent to that of product packaging. So when the primary product packaging gets damaged then the label will also be damaged.  

Holostik is an leader in providing high-quality in-mould labels to different industries. To know more about our in-mould labels, Connect with us @facebook call us on +91–785-785-7000 or drop us a mail at connect@ec2-54-210-245-44.compute-1.amazonaws.com   

Highly secure and aesthetic packaging films from Holostik

A well-packaged product can withstand harsh conditions of the supply chain and also catch the attention of end consumers. Packaging plays an indispensable role in the sale of products and creates a brand’s image. Of late, packaging experts have introduced different kinds of innovations that have revolutionized the world of packaging on to the next level.

Packaging films with different properties are being used to package products and make a variety of other flexible packaging products like pouches, mono-cartons, labels, etc.

Holostik provides holographic packaging films made with PET and BOPP materials. Holographic wide web or packaging films are used widely in the packaging industry. These packaging films are crafted and manufactured using premium quality raw materials, master origination, and sophisticated printing technology. Holostik offers an extensive range of holographic packaging films available in different specifications as per the demand of the clients.

Types of wide web/packaging films from Holostik

  • Non-seamless films: Standard holographic films with holography and aesthetics.
  • Seamless films (UV embossed films): Premium holographic films without any vertical/horizontal shim lines.

Holostik utilizes cutting-edge master origination technology, high-quality raw materials and state of the art equipment to develop supreme holographic wide web or packaging films.

The raw materials used for developing high-quality packaging films include PET (Polyethylene Terephthalate), BOPP (Biaxially Oriented Polypropylene) and CPP (Cast polypropylene).

Our supreme quality holographic wide films are used in gift wrapping, lamination, labels, mono cartons, etc. in industries like FMCG, automotive, tobacco, electrical and others.

One of the biggest advantages of flexible packaging films or wide web films is that they considerably reduce the costs of packaging. With holography, these films also help in the prevention of counterfeiting. The amount of time, energy and material utilized for manufacturing flexible packaging films is much lower than traditional glass, plastic and tin jars.

To know more about our world-class packaging films and solutions call us on +91–785-785-7000 or mail us at connect@ec2-54-210-245-44.compute-1.amazonaws.com

Boost product security and sales with UV embossed films from Holostik

Product packaging with unique aesthetics and high security instantly grabs the attention of the end-consumer. No wonder, one of the prime objectives of packaging is to lure the consumers and make the product more saleable.

Taking a cue from this, packaging experts at Holostik came up with the idea of using UV embossed films for making highly attractive mono cartons and labels.

Packaging products affixed with UV embossed films have the potential to increase sales and leverage brand value.

UV embossed films-explained

UV embossed films are mainly polymer films coated with UV curable resin, which is later cured by high power UV light at the time of embossing. The UV embossing technology helps to produce high-quality holographic properties and effects as compared to hard and soft embossing processes.

UV embossing is a roll to roll manufacturing process consisting of 3 steps:

  1. The coating process: A flexible substrate film such as polyester is unwound from a reel and then a liquid UV curable resin is coated on the top side of the film. The film is dried to remove the solvent from the resin.
  2. Curing process: When the film is being embossed a high source UV light cures the resin.
  3. Rewound: In the final stage the completely cured embossed film is rewound on the reel.

UV embossed films from Holostik

Holostik’s UV-embossed films are used for making enticing and highly secure mono cartons. The innovative packaging solutions not only provide security to the product but also enhance the point of sale visibility. These films are available in generic and customized forms.

Customers who have used our UV-embossed films have reported a visible reduction in counterfeiting of their products and an increase in sales.

Technical specifications of UV embossed films

  1. Thickness: 23 microns for carton PET and 50 microns/36 microns for label PET
  2. Available as metallised PET / transparent PET
  3. Can incorporate different effects like 20 generic effects, texture, Images and pillar of light​

To know more about UV embossed films and packaging call us on +91–785-785-7000 or drop us a mail us at connect@ec2-54-210-245-44.compute-1.amazonaws.com.

Why packaging is more than just grabbing eyeballs?

Packaging plays an important role in the product and the company. Some of the best products in the world have the most remarkable packaging. From holographic corrugated boxes to glittering pouches, beautiful wrappers to eye-catching shrink sleeves the list seems endless.

Market experts consider packaging as the first communicator of the company. Branding gurus have always laid emphasis on making the product packaging alluring. The idea behind it is to increase the product’s visibility on the market shelves.

Creative taglines, the attractive pallet of colors, shape, size, and convenience of packaging are some of the most important points before creating a packaging solution. However, this is just a small part of the overall picture and packaging has many other important roles in product supply, sales and company growth.

Besides branding and marketing the product, an ideal packaging must also secure it from counterfeiting, tampering or diversion in the supply chain. No wonder, the element of security is vital for making the packaging effective.

Here are 4 points which define the ‘element of security’ in product packaging.

  1. Even if a product is sturdy, it doesn’t mean that it cannot suffer damage in the supply chain. All kinds of products require safe and secure packaging for protecting them against any kind of harm.
  2. Secure packaging is also important for keeping the product temperature proof especially if it is a consumable good. Products are transported through long distances which takes days, in such scenario a durable and temperature proof packaging is of utmost importance.
  3. Holographic packaging like security labels, anti-tampering labels, security holograms plays an important role in protecting the product from counterfeiting and tampering.
  4. Nowadays barcodes and QR codes are printed on the packaging of the products. These digital codes, not just hep in authenticating the product but also help in tracking and tracing the product in the supply chain.

If you want customizable and effective secure packaging solutions for your products, then call us on +91–785-785-7000 or mail us at connect@ec2-54-210-245-44.compute-1.amazonaws.com.

How wide web films play an important role in packaging?

Packaging plays an important role in protecting and promoting the product. Marketing gurus consider packaging as the first communicator of the company. In the last few years, flexible packaging has become highly popular in different industries. Flexible packaging products are not just durable but also offer ease of transportation. Among the many flexible packaging solutions, holographic wide web films offer both safety and security.

Holostik is one of the leading players in providing holographic wide films. The presence of holography in wide web films helps in the prevention of counterfeiting and tampering. Holographic wide web films are available in many sizes and can include different security features. Holostik has been providing holographic wide web films to different industries.

Holographic wide web films are available in PET (polyethylene terephthalate) (minimum thickness 12 microns) and BOPP (biaxially oriented polypropylene) (minimum thickness 20 microns). The films are known for their self-adhesiveness, clarity, quality, and shine. Special care has been taken by experts in making the product compatible with international standards and the latest market trends.

Some features of Holostik’s holographic wide web films are as follows:

  • Attractive looks with optimum clarity.
  • Shiny and glossy with high brightness & high gloss holographic effects.
  • Superior bonding strength heat resistant and waterproof.
  • Available in different colors and patterns, Plain, light beam and patterns. Many designs are available for selection and customer designs.
  • Used for toiletries, tobacco, flexible packaging, printing, wine boxes, gift boxes, books, magazines, boxes, printed products, and other paper products laminating. suitable for high-grade imitation and pseudo carton laminating.

What is an ideal packaging solution for the product and the brand?

The packaging is important for multiple aspects of the product and the brand. It is not just solely responsible for protecting the product but in fact leverages the brand image many times. Market experts consider packaging as one of the important aspects of product and brand marketing.

Let’s discuss the significance of packaging through these points:

Product protection: One of the first aims of packaging is to secure the products against any kind of harm or breakdown through different phases of the supply chain. In order to safeguard the product, it is processed through different stages of packaging which are primary packaging, secondary packaging and tertiary packaging. The packaging of a product also depends on the type and nature of its content.

Marketing: An ideal packaging also helps in promoting the product and the brand. A good packaging intends to leverage the brand value. A beautifully packaged product instantly catches the attention of the consumers from the shelf. Moreover, a well-packaged product outshines other competing products.

Anti-duplication features: Counterfeiting is one of the biggest threats to products and brands. It not just leads to loss for companies but also wreaks havoc on the product and brand image of the companies. An ideal packaging must include anti-counterfeiting protection like holograms, security labels, QR codes, scratch codes among others.

Recyclable: Packaging leads to a large amount of waste generation. Plastic and plastic-based products are creating an ecological imbalance. This has led to the development of new packaging products which can be recycled after use. More and more companies are laying emphasis on using recyclable packaging solutions for their products.

No wonder, all the points discussed above are being implemented in the development of new packaging products. It is high time that organizations pay heed to multiple aspects of packaging in order to boost their product and brand in the market.

Security Pouches: Effective packaging products

The packaging industry has different kinds of products which are meant for a wide variety of items. The packaging of a product varies according to the contents, company and brand image.  Among the many packaging solutions, pouches are being widely used by different industries for packaging their products. Pouches have evolved from just a simple packaging solution to high-security pouches which deter adulteration, tampering and counterfeiting.

Pouches are one of the best solutions for flexible packaging and provide effective branding and product information. Holostik is one of the leaders in the anti-counterfeiting and packaging industry which provides optimum quality holographic pouches which offer an authentication mechanism and also add visual appeal to the product. Pouches encompass high-quality printing technology along with diverse security features.

High barrier food pouches also help in keeping the products fresh for a longer duration and keeps out moisture, dust, oxygen and UV light from entering the packaging. Using advanced printing technology, Holostik makes it sure that manufacturers include all kind of product information and marketing information mentioned on their product’s packaging.

Security pouches are highly economical and instantly grab the attention of the consumer in the retail environment. With the help of security pouches, even small-scale industries can leverage their brand value in the marketplace. Security pouches allow manufacturers to print enticing high-quality custom designs and thus increase their product’s visibility.

Holostik caters different types of pouches as per the product and industry’s requirements. Some of the types are gusset pouches, side seal pouches, centre seal pouches and standing pouches. Pouches from Holostik can have full holography, partial holography, full visibility, semi visibility depending upon the requirements and specifications of the client.