Along with the rise of business growth, there has been a considerable rise of different challenges. For example, businesses nowadays are facing the threat of counterfeiting, tampering, diversion etc. This has affected the profits of the companies and have seriously affected their brand image. Moreover, there are many other problems which have affected companies’ world over. Due to the same, it has become necessary to implement supply chain tracking for your business. Let’s understand the main reasons behind its implementation.  

To prevent counterfeiting, tampering and diversion 

Over the past few years there has been a drastic rise in the incidents of counterfeiting. Supply and sale of fake products has led to a loss of millions of dollars across the world. Product tracking can play an indispensable role in the prevention of counterfeiting and tampering. The system can help track down inventory in the supply chain without any chance of error.   

Better fleet management.

The implementation of product tracking in the supply chain leads to better management of the manpower. It has been observed that in the absence of a product tracking system there has been a rise in mismanagement and improper utilization of workers.  

Better Security.

Product tracking allows for better security and safety of the inventory. It also ensures safety of the raw materials in the production stage. Moreover, with the help of tracking you can easily monitor the status of product manufacturing at different stages of the supply chain.  

Boost  Customer Service.

Supply chains are always susceptible to different kinds of problems. There can be chances of error in production, quality control or even packaging. This leads to poor customer experience leading him to look for other options in the market. Product tracking brings down the chances of error in the overall product process. This leads to high quality product and better customer experience. 

Holostik is a leading player in providing customised product tracking solutions. We provide advanced track and trace solutions through smart holograms and labels. To know more about our solutions, call us on +91–785-785-7000 or drop us a mail at

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