KARKHANA ZINDA TILISMATH

Karkhana

Karkhana Zinda Tilismath is a very popular brand in South India as manufacturers of Unani & Herbal Medicine and caters to AP, Telangana, Karnataka, Maharashtra & NCR. Their products/ brand are Zinda Tilismath, Farooky Tooth Powder & Zinda Balm and generates a turnover of approx 16 Cr.

iconTHE CHALLENGE
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Duplication of their
products (approx 30-40%)

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Look wise not very
appealing/simple packing

iconTHE OBJECTIVE
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Prevent counterfeiting
of their products

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Boost
Sales

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Increased
customer satisfaction

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Make it visually
more attractive

iconTHE SOLUTION
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Layergram was used on
their products which was
later upgraded to Pixelgram

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Indicates
tampering with
the products

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Shrink labels with holographic
strip were used with brand
name and good printing

iconTHE RESULTS
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Imitation reduced
by 30-35%

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Profit revenues
increased remarkably

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Increased shelf life
of labels

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Shrink labels were cost-effective
and less time consuming

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