Counterfeit Nintendo Pro Controllers allegedly being sold on Amazon

In a recent development, it has been noticed that fake Nintendo Pro Controllers are being sold on Amazon India. A Reddit user tough_luck has posted on /r/Indian Gaming Subreddit talking about fake Switch Pro controllers being sold on Amazon India.

The seller tough_luck spoke about, Micromini reportedly selling fake controllers.

According to Reddit post, it has been revealed that there were certain points through which tough_luck came to know that the product was fake. In addition, the packaging was of low quality, the texture of the controller’s shell felt different from an official Pro controller while the transparent shell of the original Pro controller in much clearer than the fake one.

One of the best ways tough_luck has pointed out to test whether your Switch Pro controller is the real deal is to plug it into a OnePlus Dash charging cable.

There are only certain cables through which you can charge the Nintendo controller and the Switch, so a legitimate controller wouldn’t be able to charge off OnePlus’s charger. Fake controllers will still charge off the OnePlus Dash chargers.

How product packaging can be made impeccable in context of security

Product packaging is an important step in ensuring maximum safety of products from tampering, theft and other forms of counterfeit. A coordinated and secure packaging framework coupled with a reliable track-and-trace system is key in supply chain security.

In a world of digitalized logistics and e-commerce, the physical security of products is no longer a supplementary layer of protection but a necessity.

Counterfeiters today operate on a larger scale than ever before, with entire factories featuring advanced technology focused on creating perfect copies of products provided by well-known brands or manufacturers. Trusting the entire supply chain security to a supposedly strong legal framework and the precaution of consumers is simply not a good strategy.

A sound supply chain security strategy would involve a proactive approach in implementing technology that allows manufacturers to track their products throughout their distribution chains and a packaging system that makes it impossible for counterfeiters to tamper with the products or replace them with cheap knockoffs within the legitimate supply chain.

Authentication solutions

Authentication in packaging is usually achieved with sealing and holograms. Depending on the level of security required, sealing and holograms could have advanced security features such as pressure-sensitivity, customized tamper-evident fracture patterns, a blacklight verification system, and machine-readable entrenched code.

These are sometimes heat-sealable and may be applied directly to product containers using induction seal technology, making it tamper-proof. Multiple films may be applied to form a single holographic seal that provides a high level of defense to containers or bottles.

Nano-optical technology

The use of nanotechnology in product packaging highly elevates the unlikelihood of counterfeit interference and solves the many limitations associated with synthetic packaging techniques.

Managed microstructures and nanostructures on technologies such as holograms offer features such as water resistance, heat stability and tamper-indicative change of color that cannot be reversed.

Tamper-evident packaging systems

Tamper-evident packaging systems may include solutions like wide-web films, holographic shrink sleeves, and security pouches. The tamper evidence feature maintains product integrity by preventing repacking or reselling of the items.

Figure: Example of a shrink sleeve

Shrink sleeves are a leading packaging application in industries such as food and beverages, cosmetics and detergents. These are heat-sealable and conform to the shape of containers making it harder to tamper with. Tamper-evident shrink sleeves come with microstructure holographic authentication for advanced security.

Figure: Example of a wide web film

A wide web film is a holographic film with a characteristic design covered securely around a product or product container. To open the container and remove the product, the film must be cut or torn.

These holographic laminated films offer a completely non-invasive solution to prevent any sort of tampering and are used extensively for flexible packaging. These films vary in thickness and may come in PET (12 microns) or BOPP (20 microns).

Security pouches provide external tamper evidence and can be combined with the internal seals for double security. These usually involve rotogravure printing technology and the highest level of optical security features.

Tamper-evident packaging systems take the high-security value of nano-optical and holographic authentication solutions and combine it with high-quality printing and materials for a secure and appealing protection solution that increases product security and enhances the brand value.

For more on shrink sleeves, security pouches and wide web films, click here. To find the ideal product packaging solution for your business, click here.

Pashmina products to get BIS certification against counterfeiting

In a recent development in Leh, Ladakh the Bureau of Indian Standards (BIS) has released a domestic standard for identification, marking and labeling of Pashmina products – to certify their purity.

“The move will help to prevent the counterfeiting of Pashmina products and will protect the interests of artisans and nomads who are responsible for the production of raw materials and textiles”, said Smriti Irani, Minister of Textiles.

The step will help in determining better prices for the goat-herding community in Ladakh and handloom artisans producing authentic Pashmina items which are at a disadvantage due to lot of poor marketing practices, as per an official release.

Currently, around 2,400 families are rearing 2.5 lakh Pashmina goats which are domesticated and reared by nomadic communities called the Changpa in the Changthang region of Greater Ladakh. Around 50 metric tonnes of finest grade Pashmina (12-15 microns) is produced in Ladakh.

The Ministry of Textiles is developing a proposal for funding ₹20 crore for a dehairing plant in Leh that will lead to the progress of the Pashmina sector in the region of Ladakh.

Source: fibre2fashion

Why counterfeiting diminishes the chances of foreign direct investment?

The world is a global village as there is a high interdependence of countries on each other in different fields. From world-wide-web to culture, technological innovation to trade, military alliances to transport there are many scenarios in which the world seems to function as a unified whole.

Among the above-mentioned aspects, trade and investment play an important role in the economic development of countries. Of late, Foreign Direct Investment (FDI) has become quite important for third world countries when it comes to their economic development. FDI impacts the economic growth of the host country (a country in which investment is done) through the transfer of new technologies, organization of human resources, increase in employment, linking of global markets, the rise of infrastructure and much more.

However, the rise of counterfeiting can damage the FDI prospects of a country and its potential to create valuable innovation centres. FDI is important for both advanced and emerging economies to increase their productivity and output. Lack of intellectual property rights and anti-counterfeiting measures diminish the chances of FDI. In India, the industries most impacted by lack of FDI due to counterfeiting include equipment manufacturing and pharmaceuticals.

The total reduction in FDI due to counterfeiting and piracy is quite harmful to aspects like employment, infrastructure and socio-economic development. Countries are sceptical of investing in prospecting countries with weak IP laws as it may lead to counterfeiting of their products, theft of their technologies, reduction in their profits and damage to the brand image.

With the implementation of stringent regulatory measures and anti-counterfeiting technologies, duplication can be prevented to a large extent which will further brighten the chances of foreign direct investment. For ensuring impeccable security against counterfeiting it is must that supply chains must also be secured. A comprehensive outlook towards anti-counterfeiting guarantees the economic development of a country.

If you require customized anti-duplication solutions for securing your products and supply chains, then call us on +91–785-785-7000 or mail us at connect@holostik.com

APIs of drugs may soon get track and trace for authentication

According to recent news reports, the Health Ministry may soon introduce codes to track and trace key ingredients that are used to make medicines in India. The move will be the first step by the government to determine the origin and movement of drugs manufactured here and ensure their authenticity.

A senior official from the Health Ministry said, “A draft amendment mandating quick response (QR) codes at each level of the packaging of active pharmaceutical ingredients (APIs) used to give medicines their therapeutic effect is ready and will be notified soon.”

“For a medicine to be effective, the API has to be effective. As a first step, every API manufactured or imported in India will bear a QR code on its label at each level of packaging.” the official said.

India currently imports APIs of the value of Rs 12,255 crore from China to make essential medicines, as per government data. Drugs Technical Advisory Board (DTAB) India’s main drug advisory body during a meeting this year discussed necessary provisions for India’s drugs and cosmetics rules mandating QR coding on API labels.

Earlier this year, issues with qualities of APIs were raised during a Drugs Consultative Committee (DCC) meeting when Punjab sought provisions to make API manufacturers accountable and responsible for the quality of products.

“APIs by various vendors have been found without specifications with respect to their quality and in certain cases, desired effects are not obtained,” revealed the DCC minutes of the meeting. A track and trace system for pharma products has been under discussion for several years but implementation has bee stalled after the intervention by sections of the industry in the past.

Honda two wheelers conducts raids to deal with fake auto spare parts

Recently, Honda two-wheelers conducted enforcement raids against manufacturers and traders who were dealing in its counterfeit products. In order to guarantee safety, the two-wheeler manufacturer created an Intellectual Property Rights (IPR) team in 2017. The team has until now implemented countless measures against traders, manufacturers and suppliers who deal in duplicate Honda spare parts.

In June 2019, the company with the help of local Police executed four raids in the cities of Delhi and Cuttack. The raids were conducted on traders, manufacturers, suppliers and unauthorized service centres. After the raids around 10,462 fake items including fake parts, accessories, dies, scooter guard kits, fake packaging machines and label printing machines were confiscated. The company said that the overall value of fake products and parts is valued at around Rs 49 lakh.

The police conducted two raids in Delhi on the basis of a complaint made by a manufacturer against fake parts and accessories being sold in Karol Bagh market and Bawana Industrial Area. In the city of Cuttack, the police raided premises of two service centres running under fake Honda brand name at Sector 9 and Chandi road.

Honda’s two-wheelers IPR enforcement team has collaborated with the local police as well as the investigation agencies and has jointly conducted raids in the cities like Delhi, Chennai, Bengaluru, Secunderabad, Hyderabad, Mumbai, Gandhinagar, Cuttack, Gadhi Hasaru (Gurgaon) and Ahmedabad. As a result of the raids 94,000 fake spare parts, accessories and other items worth Rs 2 crore have been seized.

Honda two-wheelers also pointed out that all genuine Honda parts feature tamper-proof high-security MRP label which can be used to differentiate between its genuine and fake auto spare parts. It also added that the company’s original spare parts are available at authorized outlets, service centres and distributors across India.

Source: Timesnownews.com

How counterfeiting tarnishes the brand’s image?

There has been a humungous growth of fake brands in different industries. From counterfeit apparels to spurious medicines, fake footwear to duplicate watches the list seems endless. According to Global Brand Counterfeiting Report, “The amount of total counterfeiting globally has reached to 1.2 Trillion USD in 2017 and is bound to reach 1.82 Trillion USD by the year 2020.”

Brands are not just losing millions of dollars every year due to counterfeit products but are also facing many other challenges. Perhaps, one of the biggest challenges faced by organizations due to counterfeiting is the damage to their brand reputation.

Over the past few years, the proliferation of fake goods has bought a major change in consumer buying behavior. According to sources, a large number of consumers are less likely to buy products from a brand if its reputation has been tarnished due to counterfeit goods. Even in the e-commerce space, consumers are less likely to buy products from websites that have earned a bad name due to counterfeiting.

Counterfeit products have a direct impact on the confidence of the consumers buying a brand. A large number of consumers who have purchased fake products unknowingly never buy the same product again and tend to switch over to another brand.

If a consumer is duped into buying a fake product and later discovers that the product is not worthwhile then it leads to a blow on his confidence in the product and the brand. Moreover, such brands are more susceptible to negative word-of-mouth publicity.

So, if a consumer receives a fake product then there are high chances that the genuine brand and manufacturer may earn a bad reputation.

In the online space, customers leave negative reviews for such brands which jeopardize their reputation. This sometimes creates a false narrative that even brands manufacture low-quality goods. Regular news related to counterfeiting of a specific brand can create an assumption in the minds of consumers that the brand is not serious regarding duplication and is not taking stern measures against counterfeiting.

However, companies across the world are now taking serious measures against the problem of counterfeiting. The online retail giant Alibaba which has earned a bad repute for counterfeit products has made a task force to handle counterfeits on its platform. Besides organizations have also implemented different anti-counterfeiting products and solutions to secure their products and brand.

Holostik provides tailor-made anti-counterfeiting products and solutions which help in securing the product and the brand’s image from the problem of counterfeiting. If you are facing the problem of duplication call us now on +91–785-785-7000 or mail us at connect@holostik.com.

Authorities arrest scammers making fake milk out of shampoo and detergent

Authorities in Madhya Pradesh recently raided three factories where fake milk was being manufactured. The spurious milk was being supplied to different branded outlets in six states including Delhi, Rajasthan, Haryana, Uttar Pradesh, and Maharashtra. Police found out that the factories were producing highly toxic milk made out of paint and chemicals.

As reported by media sources, in every one litre of milk 30 % was composed of refined oil, detergent, shampoo, white paint and glucose powder.

Rajesh Bhadoria, STF, Superintendent of Police said that the police teams seized around 10,000 litres of fake milk, around 500 Kg of mawa and 200 Kg of synthetic paneer in Morena and Bhind districts of Madhya Pradesh. Large quantities of detergent, refined oil and glucose powder were also confiscated.

Until now, around 57 people have been arrested in the scam. Sources reveal that the milk was produced at a cost of Rs 5 per litre and was sold at Rs 40-50 per litre while paneer was being sold at a high of Rs 100-150 per Kg. In 2018, an official of the Animal Welfare Board had noted that 68 percent of the milk and milk products sold in India are below the standards recommended by FSSAI and WHO.

The fake milk was made from chemicals which have serious repercussions on health ranging from kidney & liver failure, stomach diseases, and even cancer. The spurious milk also had maltodextrin which leads to a spike in the blood sugar levels- quite harmful for diabetics. The detergent in the milk not just damages the stomach lining but also causes severe food poisoning.

It has been found that the food inspectors in the area are part of the scam and investigating officials will take appropriate action against all those involved in the heinous crime.

Source: Vice.com

Counterfeit Peppa Pig items seized by Economic Offence Wing in Mumbai

In order to fight fake products and stop the illegal use of its Intellectual Property (IP), Viacom18 Media Pvt. Ltd. Joined hands with the Economic Offence Wing of Mumbai Police to conduct raids on businesses dealing counterfeit products of its brand Peppa Pig. A big number of counterfeit products were seized during the raids.

Anil Lale, General counsel, Viacom18 said that the Govt. of Indian has seriously taken up the issue of piracy and illegitimate use of IP over the past few years. We are proud to work with public agencies like the Department of Industrial Policy& Promotion, Maharashtra Cyber Crime Cell and Mumbai Police’s EOW in the fight against counterfeiting.

He also said that it is important to admit that the sale and purchase of fake products are serious offences as piracy and diminishes the brand’s royalty. As rightful IP rights owners, we feel it is our duty to the customers that they may not receive fake products.

Tim Pfeiffer, SVP Business Affairs, Family & Brands, Entertainment One said that eOne believes in taking vibrant brands from screens to stores and it is very encouraging to see our international partners and authorities undertake efforts that ensure only real products reach our young audience. Counterfeit merchandise is not only against the licensor’s interest but also has a colossal impact on the safety and health of the user due to the absence of quality standards.”

The Economic Offenses Wing has been fighting against counterfeit products. In the last few years, they have been able to dismantle businesses which deal in the trade of counterfeit products.

Source: Exchange4media.com

Casio sues Snapdeal for selling its counterfeit products

Japanese electronics major Casio has recently sued Indian e-commerce player Snapdeal for allegedly selling its brand’s counterfeit products like watches and calculators on its platform. After Casio’s legal action the Tis Hazari court has barred Snapdeal from selling and advertising products which bear Casio’s trademark.

Satoshi Yamazaki, GM at the legal department of Casio said that their company is highly sensitive towards the protection of IP rights and has been fighting the problem of duplication in India. As part of its anti-counterfeiting strategy, Casio has been fighting illegitimate traders in local markets and has now extended its battle against fakes on the internet.

While defending their side the Snapdeal spokesperson said that the order has been issued ex-parte and they will approach the court for review and modification in the order. In multiple recent cases, broad and sweeping injunctions granted against various marketplaces have, on review, been limited in scope to individual sellers, who may be in breach. A distinction between sellers and platforms is important to ensure that genuine sellers are not affected due to the illegal actions of a few.

While speaking on the issue Rajnish Wahi, Vice-President (Corporate Affairs and Communications) Snapdeal said that in India only 10 percent of the retail is organized. In the past, the unorganized sector was badly hit by organized retail. Snapdeal created a marketplace for this unorganized sector so that it can grow.

Source: Timesnownews.com